The evolution of Kashmiri shawls in modern fashion
Kashmir shawls have been symbols of luxury fashion and excellence. Where have such timelessly stylish pieces of clothing gone in the vortex of modern fashion? At Pride of Kashmir, we map the journey of Kashmiri shawls from palace courts to closet spaces today.
Kashmir shawls are woven in thousands of virgin Pashmina, Shahtoosh, and Raffal wool having different texture and warmth. Long is the toil, hand-spinning, hand-weaving, and exquisite embroidery being the techniques employed.
Contemporary Kashmiri craftspersons are marrying time-honoured traditions with computer technology. Computerised looms and computer package programmes do not sacrifice the beauty of handwork for mass merchandisability in international markets. Design blends – a synthesis of ancient motifs and contemporary minimalist design – are attracting a new market for crafts.
Drape your shawl over your shoulders as a cape and secure it with a brooch for a sophisticated, stylish look.
To get a relaxed style, loosely drape a shawl around your neck with loose ends.
Drill your shawl as an overlay over dresses, jackets, or denim to get a trendy, cool look.
Though foreign websites and overseas websites tempt Kashmiri handicraft to fresher buyers outside the country, the future prospects of such eternal products look bright. To support Kashmiri craftsmen, you are not buying merely a shawl, but assuring heritage.
From fashion to heritage, Kashmiri shawl is an indulgence out of reach of hearts everywhere. Experience the beauty of tradition and elegance at Pride of Kashmir.
